Filed Under: Editing

Ikon IV

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Project Outline:

A quick turn-a-round (1 day), mixed media promotional advert to create awareness for a Bolton based Muay Thai Boxing tournament. The Brief was open but there were several requirements with focus on certain competitors and fights. The media came as a mixed format of different types and all required conversion into a usable format. With a very tight deadline, output was in a digital form for playback across a host of different systems.

Project Experience:

Edited in Final Cut Pro a rough cut of the footage was first made before being graded in After Effects and supers adding. The promo uses mutple layers of "grunge" and effects to mix in the footage along with splitting the RGB channels to enhance the power of the cuts with the fighters movements.

Project Credits:

My Role: Motion Graphics Designer / Editor
Creative Agency: Super Duper Media